18 Jul Restaurant Review: Hard Rock Cafe- Andheri West(Mumbai)
AN INTRO-Bewilderment rules my mind as I seem to be harboring mixed feelings in regards to my thoughts about reviewing a brand that’s hugely popular globally and is one of the most popular ,well respected brands in the specific industry that has left indelible footprints . Hard Rock Cafe is thy name..Does it even require a review? for I dont seem to find anything to point out in terms of suggestions or perhaps recommendations of improving on their service food or anything else..any other suggestions would imply a defining chance in their concept perhaps which is insignificant considering the brand identity and image that it has successfully build upon across the globe… So whatever reviews we write on HRC , is our own personal food and music experiences of perhaps a said outlet or maybe as an experience of the brand overall.
For me I have been a fan of HRC even before it entered India as I had my first brush with its experience in Singapore.Years later as it swooned the crowd in India I was thrilled,not because I loved its music or food but for the fact that an international brand of the stature of HRC is in my city.. No I am not too fan of the type of Rock music that HRC plays nor can I handle their menu on every occasion , my taste buds often conflicting in nature , that requires varied food at times. BUT the ambiance, atmosphere, the whole aura of HRC made me a loyal customer.The Worli outlet was close to.my workplace and I also managed to do a brand association with them for my company. Hence it was a regular affair that we would most often visit that outlet on work and post work. So when this Andheri West outlet opened in my neighborhood, I was thrilled to bits..soon it became my most favorite neighborhood hanging out place..be it at night or even during lunch meetings I am a frequent visitor.more so ,ever since they launched their set menu buffet , it was another option for lunch.
DECOR and AMBIANCE – On the decor and ambiance, as you enter, you are in awe of the sprawling size of area..just like every other outlet, its a huge area spread out located in the fun republic lane which now i think is the most popular lane in the andheri link road for your evening with the number of joints that have proliferated .In between many buzzing and trending nightclubs that exists in this lane HRC stands out for its sheer largeness. The logo shines like a beacon in that otherwise unappealing lane. As you enter ,you are exposed to the underlining air of an international feel by virtue of its décor and attitude of the friendly staff. And if you are a first timer, the staff generally gives you a tour of the place and helps with a comfortable place to seat, disseminating information about HRC as they help you find your place..Towards the left walking up about 4-5 steps on a heightened level is the bar with an open space which is also used like a dance floor by the people during packed house ..it has a direct perpendicular view to the stage that hosts live performances ,so is a great place to book your place during concerts. I personally love this space, during shows, while the rest of the place is taken by tables and sofas..Towards the right of the entrance is another heightened level of space which gives a different feel again with laid back sofas .Like all other outlets, they have a stage for concerts and live performances which is one of their USP .I have been to of their live performances which gets a full house mostly and also been to their bollywood nights which again is like a breath of fresh air , away from the regular high voltage rock music..I have also been to one of the new year’s party which again was a rocking night that exuded high voltage energy and great music.
Also like all outlets their YMCA choreographed dance by the staff lifts you spirits up and effectuates your mood for the night.
Food-4/5(keeping a point away for any future innovation on the menu)